Beijing Explore the Unknown

Education partnerships in China

Open new routes to China.
Build them together.

Bring your students’ ambitions or your institution’s learning objectives to BETU. Work with us to shape a Study in China offering or an educational group visit, with responsibilities, practical arrangements and the next steps defined together.

SchoolsUniversitiesEducational agencies
Education professionals reviewing programme ideas around a meeting table
Start with your objective

Two ways to build
an educational connection.

Choose the starting point that fits your organisation. Each partnership begins with your audience, your objectives and the support needed to turn an idea into a workable plan.

Education professionals preparing a classroom and materials for a student briefing

Develop a Study in China offering

Give prospective students a clear route from initial interest to an informed programme enquiry. Discuss how your organisation’s local student relationships can connect with BETU’s application and arrival-support services.

  • Define the audience: academic background, preferred study routes and intended intake.
  • Prepare the handover: agree the information needed and who follows up at each stage.
  • Scope the assistance: identify application, pre-departure and arrival services to include.
Educational visit participants listening to an educator explain an architectural model

Create an institutional study tour

Build an educational visit around what your group wants to understand or experience. Work with BETU on a brief that connects learning priorities with suitable activities, a realistic schedule and practical group arrangements.

  • Set the learning focus: subjects, interests and the participant profile.
  • Shape the experience: discuss visits, workshops or cultural activities relevant to the brief.
  • Plan the delivery: review dates, group size, language needs, logistics and budget.
From first discussion to an agreed plan

A partnership built
on clear responsibilities.

Use the first conversation to establish the fit. Then develop the service scope and working arrangements before introducing the offering to students or confirming a group programme.

  1. 01

    Define the opportunity

    Share your organisation’s focus, the people you serve and what you want to build. Identify whether the immediate priority is a student programme, a group visit or an initial exploration of both.

    Introduce your organisation and explore the opportunity with BETU.

  2. 02

    Build the working brief

    Discuss the intended intake or travel dates, the support required and the information available. For visits, proposed activities and hosts are explored against the group’s objectives and availability.

    Work through your programme brief with BETU.

  3. 03

    Agree the roles and terms

    Set out responsibilities for enquiries, student communication, documents, payment arrangements and practical delivery. Confirm the service scope, commercial terms and communication process in writing.

    Discuss the working arrangements your organisation needs.

  4. 04

    Prepare the next stage

    Use the agreed scope to plan student handovers or group preparation. Identify the contacts, milestones and information needed so that both teams understand what happens next.

    Plan your programme’s next steps with BETU.

Make the first conversation useful

Start with a brief.
Build the detail together.

A short introduction is enough to begin. Share the information you already have and the decisions you would like to work through with BETU.

Your organisation
Name, country, organisation type and your role in the project.
Your audience
For student programmes: the intended student profile and study interests. For visits: the group profile and approximate size.
Your objective
The offering you want to launch, or the learning focus of your proposed visit.
Your timing
A target intake, preferred travel period or an indicative launch schedule.
Your practical needs
Support services, language requirements, destination preferences and an indicative budget if available.
Partner questions

Clarify the fit.
Move the idea forward.

Can our agency start with its first Study in China programme?

Start by describing your student audience and the offering you want to develop. The initial discussion can identify the study routes to explore, the information needed from students and the support your organisation would like BETU to provide.

Discuss your first China programme with BETU.

Can schools and universities discuss a study tour?

Schools and universities can bring a group-visit brief to BETU. Define the educational purpose, participant profile, preferred dates and practical needs so that the proposed experience can be explored around those priorities.

Share your institutional visit objectives with BETU.

How are visits and activities selected?

The learning brief guides the discussion of suitable visits, workshops and cultural activities. Specific hosts, access arrangements and schedules are confirmed during planning, taking account of availability and the group’s needs.

Talk through the experiences your group would find valuable.

How are responsibilities divided between our teams?

The partnership scope should identify who handles initial enquiries, student information, follow-up, payments and delivery. The arrangement can then be documented around the services each organisation is providing.

Work with BETU to define the responsibilities for your project.

How are partnership fees and commercial terms agreed?

Commercial arrangements depend on the project and the services involved. Discuss the proposed scope, payment responsibilities and any relevant commercial model with BETU, then review the written terms before proceeding.

Request a discussion of the commercial arrangements for your project.

Can BETU help with students’ arrival arrangements?

Arrival support can be included in the agreed service scope. Confirm the destination, dates, services requested and the point at which support ends. Any assistance beyond that scope can be discussed separately.

Ask BETU about arrival support for your prospective students.

Your next educational opportunity

Bring your ambition.
Let’s shape the programme.

Tell us about your organisation, the students or participants you serve and the connection with China you want to create. BETU can help you turn that starting point into a focused partnership discussion.

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